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subjectSearching for Korean Wave-related Businesses

name
Administrator
date
2018/04/03
hit
8530

- ‘Field trips to Korean Wave-related businesses’ are popular.
 

5 KIU students majoring in fashion design are excited just thinking about a field trip to Korean Wave-related businesses in Tokyo, Japan this month. They plan on visiting ‘STYLENANDA’, which has changed from an online clothing shopping mall to a global corporation that studies how to attract attention from people around the world.

They are scheduled to visit a company that is run by a world-renowned fashion designer, Hiroko Koshino. Lastly, they will meet a Korean designer to get some advice and tips on how to get a job abroad, global fashion trends, and so forth.

They are not the only ones who are excited. Yoon, Taejoon, is also excited about the news that a professor and students from KIU are supposed to visit him. He started his undergrad in KIU in 2008, majoring in fire safety. He worked at a New Zealand company, Global Fire Protection Ltd, managed by a Korean after graduation. He is now working at a fire protection company in New Zealand. He plans to share his experiences and information on fire companies in New Zealand which will help students get a job abroad.

The field trip program to Korean Wave-related businesses, has been implemented for 2 years to foster an understanding of global markets. Supported by CK-1(University for Creative Korea-1), altogether 11 teams were selected to visit Japan for fashion and cosmetic companies, New Zealand for fire companies, Australia for companies importing Korean films, Germany for Korean markets, and so on.

A team of six students and a professor itself searches for Korean Wave-related businesses that are involved in their majors and they then plan a visit, which is the most remarkable aspect of the program.

5 students majoring in global commerce plan on visiting OKTA Entertainment, a company importing Korean films, in Melbourne, Australia. The goal is to study the current conditions on imported Korean films, the number of Korean film viewers, the impact of Korean films, and so fourth.

Students majoring in beauty and cosmetics are supposed to visit subsidiaries and shops of road-shop brands such as MISSHA, The Saem, It’s Skin, and so on. Brands such as these are getting a lot of global attendtino in Japan, so they students aim to seek strategies for competing in global markets.

Moon Jim-In, a major in Fire Safety said, “I am so excited about the field trip to New Zealand for 10 days and 9 nights. I will learn a lot to broaden my perspective by studying which equipment and medicine are used in New Zealand.”





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